Golf Week, 6/14/2008
"…one of the most significant upgrades for golf viewers in years ."
GOLF Magazine, May 2008
"Its precision is remarkable... "
Golf Week, 6/15/2007
"…the most significant technical advancement in golf broadcasting in the past decade. Its accuracy is uncanny."
Detroit Free Press, 1/11/2007
"I can already say with absolute certainty that AimPoint will revolutionize golf telecasts."
GolfBusinessWire.com, 2/10/2007
"This might be the best new graphic for any sport in a long time. The graphic charts the ball's projected and ideal path to the hole. An arrow shows where a player should aim, while a dotted line from the ball to the hole allows viewers to track the ball's path. Putting is what wins tournaments, so this is a great new toy."
NBCSports.com, 1/18/2007
Mutual of Omaha AimPoint, computer-generated laser technology that traces the ideal line of a putt before a golfer strikes it, was a neat high-tech addition to the telecast, and in the future should be used more often."
Golf Week, 2/10/2007
"Golf Channel also rolled out a new toy, AimPoint, which is golf's version of football's first-down line, giving viewers some much-needed perspective of the two-dimensional putting greens."
TheSportsCritic.com, 1/21/2007
"…the AimPoint feature is quite a treat."
TheSandTrap.com, 1/9/2007
"…it was addicting to watch."
LA Daily News, 1/18/2007
"Unique and exclusive graphics such as the AimPoint, a football-like "1st-And-10" blue line on the green to show the break of a putt as the golfer is actually striking the ball, is one sure thing the networks will soon want to steal."